Sunday, February 23, 2014

Advertising # 4 assignment

DEMOGRAPHIC ADVERTISING
Braun


Target:Men that shave

Braun is targeting men who shave and need to save time and look neat. For some men shaving is a problem that takes a long process in their morning routine.Many of these men work and need to get the best use out of their time.

Contrasting the two characters in different times contrast how quick braun works and how well done is the result.Men have the need to rely in a product that does a good job.Shaving is a process that takes time and also need to be done carefully. Skin care problems and irritations may occur if the shaving tools are not the best. Men who have a busy schedule need a job well done without problems. 

The efficacy of the Braun razor is suggested by how fast the shaving process is and by looking at the nice result. This is important because a lot of men have different beards. Braun razors can handle from the most thick bears; kind of a wild animal, to thin beards.

Men who worry about their aspect and their skin will appreciate what Braun has to offer
At the time of shaving men want to get rid of that "wild look"  to a more interesting, polish and smart look in a fast and effective way. 


Frontline



Target: People with pets

People with pets need to be aware of how harmful fleas are for their pets. Fleas may cause severe itching and discomfort to skin problems and infections. Anemia may also result from flea bites in extreme circumstances.This problems can also affect humans if there is no control over a flea infestation.

Medicine is a good method to keep fleas off dogs. Also this preventive measure can avoid future visits to the veterinarian.At the same time pets owners will prevent that fleas affect their family members. A flea problem in pets cause discomfort no just on pets; like the dog on the picture, it will also do the same on people. 

People with dogs or cats need to protect them against fleas.Dogs and some cats go outside very often. As we know fleas and ticks could be anywhere or any other animals.

GEOGRAPHIC ADVERTISING

KFC


























ha·lal :denoting or relating to meat prepared as prescribed by Muslim law."halal butchers"

KGF in their effort to reach muslim  consumers assures that their meat is prepared as the muslim standards mention. The company is entering into a new market and the want to do it in the most carefully way. KFC is looking to familiarize the consumers with its product and to gain empathy.

The phrase "Now 100% halal" shows respect to the consumer's culture. Also the company understands the different beliefs, it wants to look reachable and friendly to the consumers.The involvement of KFC with the muslim culture make these customers happy and more willing to try KFC chicken.

The bucket is part of the woman's niqab  implying that KFC is part of muslim traditions and share something in common. They both; the woman and KFC, are one, they identify one with another. 






FEDEX



Target: People living in Australia and South Asia who send packages.

Fedex demonstrates that connects communities and different countries especially the customers between Australia and South Asia. Fedex is a company that is around the world that facilitates the customers need for reach and connect with each other.

The two people handling the package implies that the service would be easy and simple to do manage, also that the package will be taken care from the sender to the receiver. Sending a package through Fedex warranties that the package would be in good hands.

BENEFITS RECEIVED
Polident



Target: People with dentures

Polident is a product for people with dentures, this product will facilitate the customer's chewing process of hard foods without any pain or discomfort.
Polident will make feel people with dentures as they were chewing with their own teeth. It so comfortable for customers that they won't realize they are chewing with their denture.

We know that apples are really hard to chew even for people who have natural teeth. This seems not to be a problem for people with dentures because Polident makes it easier.
The apple looks very fresh and tasty and someone has bitten it more than one. In the center of the apple there is a kiwi which is a fruit very soft and easy to chew replace by the apple pulp.This implies that customers with dentures that use Polident chew on any kind of hard food without problem.

People can enjoy many different foods without worrying about having a bad time, Polident makes it easy for people with dentures that were avoiding hard foods. 


Dental Clean






Target: Everybody who uses dental floss.


This ad made by Dental floss informs that this dental floss gets the the most " challenging to get" food out of your teeth.

The fish with the floss in its teeth and tangle around its body suggests that Dental Clean floss will get the the food out of the customers teeths even in the most challenging places. The process is contrasting to fishing in a way that Dental clean won't lose "its fish". The fish will get trap, it will be a secure cath.

"Catch food effectively" implies that the food in your teeth will get out definitely with Dental Clean. This process needs to be done correctly using Dental Clean otherwise people will have problems caused by food in their teeth like decay.

Decay is produced by the food that gets in between the teeth and may cause unfavorable consequences for people's health.

2 comments:

  1. The DE safety razor is a traditional shaving tool. The people who need to shave every day, should use a safety razor. Because the price of a safety is cheaper than a cartridge razor. Though the price of this razor cheaper but it can provide a better shave than a cartridge razor. Best safety razors

    ReplyDelete
  2. Teeth Night Guard is providing personalized fitting and high quality custom made dental guards.

    ReplyDelete